Puma's 'Squid Game' Sneaker Collab Releases Next Week

Puma has collaborated with Netflix's popular Korean thriller show Squid Game for a new sneaker and apparel collection that's releasing soon.

This project coincides with the release of Squid Game's latest and final season, which premiered on Netflix on June 27. On the sneaker front, the two entities collaborated on the Palermo lifestyle shoe dressed in a predominantly black makeup coupled with contrasting trim. The sneaker also has special charms inspired by the latest season's games, including jump rope, hide-and-seek, and the final Squid Game.

Readers will be able to cop the Squid Game x Puma Palermo collab on July 10 at Puma.com and at select retailers for $90.