Asics Is the Fastest-Growing Sneaker Brand on StockX in 2025 So Far

StockX released its latest Big Facts report today, providing insights into the best-selling products on its platform for the first half of 2025.

The data revealed that Asics sneakers were the fastest-growing footwear brand on the platform for the second year in a row, with sales up 71 percent compared to this time last year. StockX also confirmed that the Gel-1130 and Gel-NYC were the biggest drivers in sales for Asics sneakers.

The second fastest-growing brand for 2025 thus far was from Japanese label Mihara Yasuhiro, and ranked at number three was Salomon, which saw a 53 percent increase from the year prior. Coming in at fourth is Anta, which is fueled by Kyrie Irving's signature shoes with the brand. The fifth sneaker brand on the list is On, which saw a 15 percent increase from a year prior.

StockX also shared its three "hottest" sneakers in the first half of this year, including the cream grey-colored Asics Gel-NYC, the metallic silver Nike Total 90, and the silver Puma Speedcat Ballet. The Asics and Nike sneakers had around 45,000 and 100,000 searches in the first half of the year, respectively. Meanwhile, the Puma model was among the top three best-selling models from the brand on the platform for the first half of this year.