Fanatics Fest's Museum of Greatness to Feature $200 Million of Memorabilia From LeBron and More

Over $200 million worth of various inarguable examples of greatness in action will be housed in the newly announced Museum of Greatness.

Fanatics Fest NYC 2025, set to kick off June 20 at the Javits Center, is behind the 10,500 square-foot experience. Per press notes, visitors can expect a stadium-inspired setting, complete with 20 modules divided into categories including GOATs, Rising Stars, and more. Among the hundreds of millions of dollars’ worth of trading cards and memorabilia poised to be on display are several pieces that have never been seen in public in the past, including some from players’ personal collections.

LeBron James’ decades-strong legacy is well-represented with the 2004 Topps Chrome Superfractor PSA 10 ($2 million) and the 2003 Ultimate Rookie Logoman ($10 million). Fans can also look forward to seeing Shohei Ohtani’s 2024 All-Star Game Uniform, more than 30 of the top Tom Brady cards in the world alongside game-worn Super Bowl jerseys, a one-of-one Michael Jordan 1998 Fleer Metal Gem Masters ($4.5 million), and more.

All told, the Museum of Greatness is making good on its name on multiple levels, as this is also believed to stand as the most valuable public display of sports memorabilia in history. To that end, it's worth pointing out here that security will indeed be on the site on a 24/7 basis.

Below, get a look at several key pieces from the Museum of Greatness lineup. Kobe Bryant, Lionel Messi, Babe Ruth, and Mickey Mantle are also set to be well-represented in the larger collection.

For more from Fanatics and Complex, be sure to check out the recent debut of new series Card Shopping with host Joe La Puma.